It feels like every time we get more excited for the upcomingITmovie, there is nothing that could possibly build any more hype for this long-awaited adaptation. Then something else comes along to do just that. In this particular case, a brief but insanely effective and unsettling international TV spot forIThas surfaced online that gives us arguably our very best look at Pennywise to date, as well as some other truly unsettling and terrifying imagery.
The newITTV spot comes directly fromWarner Bros. Pictures Latinoamericaand proves that the studio is absolutely crushing the marketing for this movie both domestically and abroad. The clip starts out withLoser’s Clubmember Eddie (Jack Dylan Grazer) rolling up on Pennywise in broad daylight holding a handful of red balloons. We’ve seen bits of this sequence in previous footage, but this extended look at the scene with the Pennywise voiceover is the stuff of nightmares. Following that sequence, there are a few great cut shots before another look at the final shot from the latest full-length trailer, in which Pennywise dives at an unsuspecting Richie in a room full of clown dolls.
If this were the only footage that the studio released prior to the release ofIT, the movie would probably make absolute bank. Not only have they released plenty of other great footage, butITalso features an ensemble of promising young actors playing the lead roles alongside Bill Skarsgard asPennywise the clown. The cast includes Finn Wolfhard (Stranger Things), Jaeden Lieberher (Midnight Special), Jeremy Ray Taylor (Alvin and the Chipmunks: The Road Chip), Wyatt Oleff (Guardians of the Galaxy), Sophia Lillis (37), Chosen Jacobs (Cops and Robbers), Jack Dylan Grazer (Tales of Halloween), Nicholas Hamilton (Captain Fantastic). From everything we’ve seen, this will be a very scary movie filled with great performances as well.
Director Andres Muschiettihas promised that this version ofITis going to be very faithful to Stephen King’s beloved novel, but it won’t be without its changes. However, the runtime for the movie was recently confirmed to be more than two hours, which means he will be able to cram more elements from the novel into this movie than the1990 miniseriesdid. Not to mention the benefit of being an R-rated theatrical movie with a sizeable budget. September 8 cannot come fast enough.
The plan currently is for a sequel toIT, which will tell the second half of the story with The Loser’s Club as adults just as the miniseries did (but without thegiant spiderthis time), early next year. The studio is likely waiting to officially announce anything to make sure this first movie does well. Seems like a safe bet it is going to do very well at this point. Be sure to check out the new TV spot forITfor yourself below.
